
Crowds of all ages gather in the valley, tourists mingling with locals as they celebrate this unique event - the homecoming of the animals, as well as thousands of Alpine herdsmen and dairymen who have spent their time in the highlands with the herds.

On the day of the grand cattle drive, stalls are set up in the street, selling all sorts of authentic Tyrolean specialties and refreshments. Brass bands are out in force as well and the streets become full of people in traditional Tyrolean lederhosen and dirndl costumes. A perfect opportunity to enjoy authentic Tyrolean customs!
Adding to the celebratory mood are stalls set up along the streets selling Tyrolean specialties and refreshments. The festival also features people dressed in traditional Tyrolean lederhosen and dirndl costumes, further emphasizing the region's rich cultural heritage.
The festival occurs in various locations, including Mayrhofen in the Zillertal Valley, where cows from areas like Zillergrund, Stilluptal, Tux, and Ginzling are brought down from the mountains. The event is not just a local celebration but also a significant tourist attraction, offering a unique experience of authentic Tyrolean customs and traditions.
The term 'Almabtrieb' combines 'alm' (high mountain pasture) and 'trieben' (to herd), symbolizing the herding of animals away from the mountains. This tradition, involving cows, sheep, horses, and goats, is known as 'vertical transhumance' and has been practiced since the Neolithic era. For example, pollen analysis from the University of Innsbruck indicates alpine pastures in the Ötztal were grazed over 6,000 years
Historically, high mountain pastures were utilized due to limited farming space in valleys and as a protective measure against marauding troops in the Middle Ages. The tradition of decorating the animals dates back to the 18th century, with the first reports from Tyrol. Interestingly, only selected animals were adorned, debunking the theory of these decorations being protective charms. If the summer saw any losses, the animals were driven home undecorated.
One notable festival is in Reith im Alpbachtal, known for its authentic folk festival atmosphere and a wide range of traditional Tyrolean dishes and crafts. Mayrhofen is another popular location, where herds from various valleys converge, each led by a decorated lead cow known as the Moarkuh.
Visiting an Almabtrieb festival is not just about watching the beautifully adorned animals; it's an immersion into Austria's rich cultural heritage, showcasing traditional music, local delicacies, and artisan crafts. It's an event that celebrates the close bond between the people, their livestock, and the alpine landscape, marking an important annual milestone in the rural communities of Austria.

Have You Heard of Aldabra? A Hidden Gem You Need to See
Lying in the remote part of the Indian Ocean is the Aldabra coral atoll, a gem of a hidden spot of nature filled with gorgeous sea and bird-life.
There Are PLENTY of Reasons to Visit Grand Teton Park!
Great Destination: The Grand Teton National Park! This is also one of the most beautiful park areas in the world, encompassing miles of trees, grass, lakes, creeks and mountain ranges, not to mention a large and diverse wildlife community.
You Couldn’t Dream Up a Place Like Sêrtar, China
I didn't imagine a whole town with just 10,000 Buddhist monks exists in Tibetan China.
14 Fun Facts That Show You How Interesting the World is
The world is full of inventive people, and these fun facts show that as time goes by people keep thinking up ingenious ways of coping with the world.
2:58
Welcome to Punta Cana, You're Gonna Have a Great Time!
In the following video, you can get a glimpse of the breathtaking beauty of Punta Cana and discover why it is so popular among travel enthusiasts.
23:09
Travel Through this Remarkable Archipelago in Minutes
The natural wonders of the Galapagos Archipelago have long inspired its visitors. Take a look at why here:
Hidden Natural Marvels in the USA Everyone Should Visit
These are so many magical places to see in the United States! Don't miss out on these 10 stunning natural wonders on your next road adventure
10 Road Trips in the USA With Breathtaking Views of Nature
Summer 2020 is guaranteed to be the time of road trips & scenic drives. Need suggestions? Here are 10 of the most picturesque roads in the US
Ever Heard of Estonia? It's Eastern Europe's Hidden Gem
You'd be forgiven for thinking that there are no hidden gems left in Europe. But Estonia proves otherwise. Just look at these beautiful sights!
5:32
18 Delightful Cakes to Try From Around the World
Take this mouth-watering tour of the most delicious cakes from 18 countries of the world.
Thailand Is Home to Some Jaw-Dropping Places to Visit
Thailand is hugely popular with tourists from all over the world, and to be honest, it's not hard to see why. Check out these 12 amazing attractions and places.
16 Lost Treasures That Might Still Be Be Out There Today
Discover the stories behind history’s most famous missing fortunes.
15:37
Welcome to Udaipur, India's Beautiful City of Lakes
Take a trip of the beautiful Indian city of Udaipur that's literally surrounded by serene lakes from all corners.
For the True Beauty of Italy, Look to the Small Towns...
Italy is blessed with so many beautiful cities, landscapes and places. Nowhere is it more evident than in these little picturesque towns, each more stunning than the next.
17:14
Travel Light: 11 Things You No Longer Need to Bring
Here are 11 things experienced travelers no longer bring and why you might want to skip them too.
15 Must-Visit Places In the Incredible Continent of Africa
Africa is an incredible continent for a variety of reasons, and there's something here for you whatever you like. Here are 15 must-visit places in Africa.
16 Wonderful Places That Come to Life in the Spring
If you love the spring, and love seeing the field full of colorful flowers, then these places will be just perfect for you,
15 Commonly Cited State Facts That Are Completely Wrong!
You’ll be shocked to read the following U.S. state facts list and find that some of the “facts” that you never thought to question aren’t actually true.
15 Photos That’ll Make You Want to Book a Trip to Japan!
Japan is bursting with breathtakingly beautiful places, making it a definite must-see travel destination. Take a look at some of our favorite picks.
10 Gorgeous US Towns that Look Like They Belong in Europe!
Here are 10 little-known places so hauntingly beautiful, the moment you enter, you'll be sure you've set foot in Europe.
9 Small American Towns that Are Prettier than a Postcard
The beauty of rural America is often overlooked, but there are some absolutely breathtaking small towns in the US.
12 Towns in Germany That Bring Old Magic to Life
Germany has a reputation for being a cold country, which may be true about its big cities, but not to these 12 small old towns surrounding them ...
Sweden Is a Wonderful Country Full of Attractions to See
Sweden isn't often thought of as a tourist destination, but it actually has plenty to offer. Here are the 15 best tourist attractions to be found in Sweden.
Fancy a Holiday in December? Here's Where You Should Go!
December is a great time to travel and experience different cultures. Here are 10 of the best places to travel to in this wonderful month.
Captivating Facts About Paris You Never Knew
Find out some cool and interesting facts about the magical city of Paris in this article.
26:27
The Mysteries of Akkad and Other Lost Biblical Cities
Can we really find the lost Biblical cities?
The Great Wall of China: 8 Facts About the Iconic Landmark
The Great Wall of China is one of the most famous man-made monuments in the world. Here are 8 unbelievable facts about this iconic landmark!
3:54
Explore the Mystery of the Musical Pillars of This Temple
Take a look at the Vittala Temple in India which has mystified experts with its astonishing musical pillars.
8:44
Incredible Cherry Blossom Bloom at Hirosaki Park in Japan
There are many places in Japan where you can enjoy the Sakura season, but Hirosaki Park, located near the ancient Hirosaki Castle, is the prime destination.
Go On An Unforgettable Trip In the Southern Netherlands!
The Netherlands is one of the most popular destinations in Europe, get to know the country by taking an 8 day trip in the southern part of it with out guide.
6:23
Prepare to Experience the Sheer Beauty of Peru
Watch this video and witness the splendor of Machu Picchu, travel to the heart of Lima, and even go on an adventure deep into the Sacred Valley.
9:28
Venice: A City Built on Water and Ingenuity
Explore the incredible engineering feats that made Venice a medieval marvel and a lasting symbol of human ingenuity.
11 Colorful and Amazing Cities Around the World
See the cities with the most colorful buildings in the world that'll inspire you to paint your house and make it the most beautiful in the city.
14 Creative Ways Cities Are Solving Everyday Problems
These are some of the coolest features people have spotted in cities around the world.
Travel Guide: 12 Most Snake-Filled US Parks
This comprehensive guide explores twelve premier snake-watching destinations in the USA.
Germany in Pictures: 20 Stunningly Beautiful Sights
Take a tour of Germany’s beautiful Alps with these stunning photos.
15 Beach Towns You Need to Visit to Experience True Peace!
The people living in these 15 coastal towns are definitely lucky, since they live in the most peaceful and tranquil areas of the world.....
Discover the Delights of the Adriatic Sea in This Guide
The Adriatic Sea's coastline boasts many a beautiful destination, and this interactive guide will help you determine the ones for you. Take a look.
These Hot Springs and Geysers Are the World's Most Furious!
Natural geysers and hot springs around the world have left mankind in awe for millennia. They're also revered for their therapeutic effects. Take a look.
10 Must-Visit Breathtaking Natural Sites in New York
New York is best known for its skyscrapers and vibrant urban culture, but it also has amazing natural charms that certainly require a special visit.
10 Beautiful Landscapes that Make Austria a Traveler's Gem
10 incredible photos that will make you want to book your next flight to Austria.
Let’s Explore the Magical and Mystical World of Castles
Photographer Vincent Croce captures beautiful castles from around the world through his lens. Let's take a look at some of the best ones.
5:49
Come Fly With Us Over the Breathtaking Beauty of Tibet...
This video will take you flying above the magical land of Tibet, above snow capped mountains and flying through vast prairies, lakes and canyons.
These Thai Temples Are Incredible Pieces of Art
Thailand has a lot to see and do, some of the main attractions are the many temples in the country. Here are 10 special and magnificent temples worth seeing.
Luxury Unmatched: 9 of the World's Priciest Hotels
One night in such a place usually costs as much as a week-long family vacation, so what exactly do you get for such a price?
To enable your Ad-Free Subscription, please fill the fields below
Your subscription was successful, now you can enjoy an ad-free experience!! Note: To make sure you get no ads, please make sure to log in to your account. If you are logged in already, then refresh the page. The subscription can be cancelled at any time.